Is your Brand Architecture Making Growth Easier?
Do you have lots of ideas about how you can change the world?
You may have one or two businesses already on the go… and you have more big ideas yet to launch?
But it’s still just you or a very small team and even though you LOVE what you do, it would sure be awesome if you weren’t putting in a 12 hour day.
Would you love to find a way to make it easier for you to grow and market all of these businesses under one umbrella?
Just last week I was leading a workshop for a brilliant entrepreneur who I’ve nicknamed “magic hands” because he healed my 6 month knee in 20 minutes flat. Poof the pain was gone just like that.
Needless to say, the man is sheer brilliance.
And like you… he too has a big idea, many in fact… and while we were jamming on his brand in a 1 day intensive, he was elated when I showed him how his brand could actually make his life easier. In other words, how he could grow his brand and launch all of his big ideas, but only have one brand to manage and market going forward.
When you’re building a sky rise it’s obvious that you need a detailed plan in place.
Brands need a detailed architectural plan too.
It’s this brand architectural plan that will actually make your business growth FAR easier, because instead of marketing [insert your number of businesses here] you only build one brand. That means higher productivity for each dollar and minute that you spend on marketing.
If Richard Branson can have several major industries like Airlines, Telecoms, Banking all under the one brand “Virgin”… then I invite you to consider how your big idea can use this brand architectural plan too.