Then and Now: Businesses that Changed their Taglines

Then and Now: Businesses that Changed their Taglines

Then and Now: Businesses that Changed their Taglines A business tagline, or slogan, is a brand promise. Sometimes, brand promises change or expand Other valid reasons for changing your tagline: The positioning of the business’s message changes The business slogan fails to be provocative The business slogan fails to tug the heartstrings The business tries [...]