{"id":63029,"date":"2018-09-04T18:15:51","date_gmt":"2018-09-05T01:15:51","guid":{"rendered":"https:\/\/brandsfortheheart.com\/?p=63029"},"modified":"2018-10-10T13:12:51","modified_gmt":"2018-10-10T20:12:51","slug":"the-top-10-environmentally-friendly-sustainable-clothing-brands-in-the-world","status":"publish","type":"post","link":"https:\/\/brandsfortheheart.com\/articles\/the-top-10-environmentally-friendly-sustainable-clothing-brands-in-the-world\/","title":{"rendered":"The Top 10 Environmentally Friendly & Sustainable Clothing Brands in the World"},"content":{"rendered":"

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The Top 10 Environmentally Friendly & Sustainable Clothing Brands in the World<\/h1>\n

People are becoming more and more conscious of where their unwanted, unused and outgrown clothes end up. Ahem: the landfill. As a result, fashion designers and entrepreneurs are coming up with innovative new ways to create environmentally friendly and sustainable clothes. <\/span><\/p>\n

What better time to share some of our favourite environmentally friendly and sustainable clothing brands? \u00a0<\/span><\/p>\n

I was tempted to include businesses that offer laudable vegan fashion but to be frank, just because it\u2019s vegan, it doesn\u2019t mean that it\u2019s sustainable. Certain products can require lots of energy (in the form of electricity, water, etc) to produce, and when I investigated how some products are manufactured, I found words like \u201ctanned with vegetables\u201d or \u201cvegan shoes made of <\/span>sustainable<\/span><\/i> cotton and rubber.\u201d Some businesses touted paying their workers a fair wage. Great! That\u2019s a great practice to sustain a business (and keep a high retention rate), but this article is not about<\/span> ethical fashion<\/span><\/a>. It\u2019s about fashion brands that are friendly to the environment by weaving in sustainable practices. <\/span><\/p>\n

To help you understand sustainable fashion,<\/span> Green Strategy<\/span><\/a> summarises it best:<\/span><\/p>\n

Sustainable fashion is partly about producing clothes, shoes and accessories in environmentally and socio-economically sustainable manners, but also about more sustainable patterns of consumption and use, which necessitate shifts in individual attitudes and behaviour. <\/span><\/i><\/p>\n

I love the last part of that quote: necessitate shifts in individual attitudes and behaviour. The current common behaviour is runaway consumerism. When a business asks their customers to change their consumer habits, that can often be an onerous request. And yet, there are many fearless entrepreneurs who are trying to do just that. Today, we\u2019ll dive into renting clothes, trading clothes, and even growing clothes, and other ways that fashion designers are creating environmentally friendly clothing brands.<\/span><\/p>\n

Here are 10 of my favourites:<\/span><\/h3>\n

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Rent The Runway<\/b><\/a><\/h2>\n

When you write a blog about sustainable fashion, you gotta include a service that rents clothes! What makes Rent The Runway stand out are their taglines and their ambitious co-founder Jennifer Hyman. They have a several taglines (which can be confusing – why not pick one?), that express their brand promise:<\/span><\/p>\n