Failure Proof Plan to Name Your Business – The Competitive Landscape (This article is the final installment of a 3-part guide, “Failure Proof Plan To Name Your Business”) Remember when Google used to be BackRub? Imagine if Larry and Sergey had stuck to that name. Hey, what’s Uber’s business slogan? I don’t know, […]
Tag Archives: brand package
Finding Your Authentic Voice in an Industry Filled with False Prophets
Finding Your Authentic Voice in an Industry Filled with False Prophets This one’s for you coaches, healers, and experts… Is it just me (and a hand full of my clients) or did your profession just get 10x more competitive, like overnight? Everywhere you turn, what you […]